May 8, 2021

Closing Technique: ABC Downsizing

We're going to talk through the ABC technique when working with a downsizing buyer, like someone whose child has gone off to college.


They’re empty nesters, and now they want to get rid of this big house, this big mortgage payment, all those property taxes and downsize to something smaller, something more affordable so that they can go out and travel. Fortunately, in order to get you one step closer to achieving your goal, all we need to do now is simply set an appointment for you to come to my office. What I’m going to do is share with you specific strategies on how we can position your existing home to get the highest price possible. Additionally, we’ll talk about the home that you’d like to purchase in this downsizing efforts so we can eliminate all those extra property taxes, the extra maintenance, and free up some cash for you guys to do what you really want to do. And won’t that be great. So tell me when’s the best time we can get together. Is it weekdays or weekends? A simple strategy guys. You outline the action follow through with the benefit. Now, remember the benefit must be attached to the prospect, not to you. And then the commitment is easy to gain.


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